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Stack Overview

For teams that thrive on networking, partnerships, and relationship-based outreach.

The Modern Outreach SHARE Stack, featuring Shopify, Google Analytics, and Folk CRM, is designed for startups, agencies, and community-focused businesses that depend on people, not just pipelines. Folk’s modern, collaborative interface makes it easy to organize contacts, build segmented lists, and manage personalized outreach across multiple channels.

Insights

Why It Works

If you're managing partnerships, affiliates, PR contacts, or investor relationships, this stack gives you the structure to stay on top of it all without losing the human element.


Web + SEO Setup (Strategic Design + Shopify)

  • Shopify-integrated website setup

  • Strategic design review (3 revisions)

  • Final design approval

  • SEO audit + on-page optimization

  • Launchpoint intake form

  • Automated review request system


CRM & Outreach System (Folk)

  • Folk account setup + contact import

  • Custom tagging system + segmentation

  • Pipeline and campaign structure

  • Email and LinkedIn outreach integration

  • Shared workspace setup for team collaboration

  • Testing and QA


Analytics + Performance Tracking (Google Suite)

  • Google Analytics account setup

  • UTM tracking and campaign creation

  • Google Search Console integration

  • Outreach analytics and engagement tracking

  • Conversion + lead attribution reporting


Action Tool Recommendation

  • For partnership and outreach efforts, we recommend Calendly for intro calls, Loom for personalized follow-ups, and Notion or Airtable for collaborative project tracking.


Launchpoint’s Recommendations

This stack is ideal for modern teams focused on partnerships, brand development, affiliate management, or investor relations. If you’re building a brand that depends on people over pipelines, Folk keeps your outreach organized, personalized, and scalable.

Need something more traditional for sales or marketing automation? Each SHARE Stack is customizable, check out our Product Reviews to explore your options.